All posts tagged with 'bi'
Restructuring our analytics team
In late 2022, we restructured our analytics team by aligning each analyst to a different area of the business. In this blog post I’ll talk about what we changed, why we changed it, and how we feel the changes have gone so far. If you’ve been through a similar process (or even the opposite process!), are considering it, or have any other thoughts, we’d love to chat! Please drop us… Continue reading
Challenge Accepted: Our Weekly Looker Challenge
We wanted to improve our stakeholders’ Looker skills Here at FreeAgent we use Looker as our business intelligence tool. It’s used by over 150 stakeholders across the organisation, of which over 100 are active on a monthly basis. To unlock Looker’s full potential, we’d like those stakeholders to be better equipped to explore the data using Looker’s range of features, rather than simply viewing a chart that somebody else has… Continue reading
Answering bigger questions with BigQuery
Over the past few weeks, we’ve configured BigQuery to enable us to combine our Google Analytics (GA) front-end data with our internal back-end data. In this post I’m going to talk about why we needed to do this, how we went about it and what we are hoping to achieve as a result. What’s the problem? Historically, two separate systems have been used at FreeAgent to track, store and analyse… Continue reading
Empowering our practices: Take 2
‘How can we use our data to understand and empower our accountancy practice partners?’ This is the question that I posed in my previous blog about delivering practice insights last summer. This question was the foundation for my project last year and is the one I came back to continue answering this year. To recap how the project was left at the end of last summer; I had created three… Continue reading
What is a Business Intelligence Analyst?
The term Business Intelligence Analyst (or BI Analyst for short) can be a confusing one. Broadly speaking, the role of a BI Analyst can overlap with lots of other job titles that you might see out in the wild, such as: Data AnalystData ScientistInsight AnalystProduct AnalystMarketing AnalystCommercial AnalystReporting AnalystMI AnalystWeb AnalystCRM/Customer Analyst In general - and especially in the data world - job titles can often be inconsistent and subjective.… Continue reading
How to Measure Pointless Things?
Here at FreeAgent we, like so many other workplaces around the world, have been adjusting to a fully remote setup over the past few weeks. Whilst a significant number of our company’s employees are permanently home-based, only one of our seven Analytics & Data Science team members is usually based away from our Edinburgh office. It has felt strange. We decided fairly quickly that we needed to create new opportunities… Continue reading
How to count what counts
At FreeAgent we’re building a new platform to allow our teams to explore their data and glean new insights from it. The platform is built using Looker on top of Amazon Redshift, and so far it’s been enthusiastically received by the teams that use it. However, the process of building up the platform and driving adoption hasn’t been entirely straightforward. There has been a recurring issue that we’ve have had… Continue reading